Led by a free broadcast of J. League matches on a network channel on Thailand, many other Asian countries have begun carrying J. League game telecasts. In 2014, J. League games were broadcast, as many as three games a round, in about 70 countries, while WAKUWAKU JAPAN, a Japanese-content channel that's run by Sky Perfect JSAT Corporation, started showing J. League games in Indonesia and Myanmar.
The league eye an expansion of its broadcast in broader area of Asia.
The J. League think that it will not be a leading presence in the Asian football markets unless they share know-hows by building partnerships with other Asian countries and reach out to other places with their activities.
The league intend to accumulate more business outcomes in expanding more broadcasts in Asian nations and have more activities based on the partnerships with Thailand, Vietnam Myanmar, Cambodia, Singapore, Indonesia and Iran, and expand their current business projects and open up new enterprises, looking to develop the football markets in Asia.